Experience

 

Some Experiential Programs

 
 

Project Hightower: behind the scenes of the live action stunt putting the 50th Anniversary Mustang on the Burj Khalifa.

Partnering with the Explorers Club, we applied new technology to discover new ways to find dinosaur fossils in the Gobi, following the trail of Roy Chapman Andrews, the inspiration for Indiana Jones. ROI of the program was 50x.

Ford spoofs action film for 50th anniversary Mustang launch and inauguration of its Middle East and Africa region, generating tens of millions of views.

Recreating T.E. Lawrence’s march to Aqaba in trucks and SUVs, together with historian and author William Dalrymple. From the Dead Sea to the otherworldly Wadi Rum, and from the port of Aqaba to majestic Petra, we created a bespoke experience media continue to rave about.

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We’ve helped some of the world’s most recognized brands tell their story, make news, manage their reputation, drive purchase consideration and engage in authentic ways with key stakeholders.