Trevor and Michelle Hale Start Fruition Global Communications
Husband and wife team Trevor and Michelle Hale have founded Fruition Global Communications, a media and communications consultancy.
As the name implies, Fruition helps leaders and organizations bring their vision to life. It specializes in reputation management, thought leadership, C-suite communications, news and content strategy, crisis communication and experiential programs. The media division includes Global Diabetic, a multi-channel media platform, and provides hosting and moderating services.
“Over the pandemic, we’ve become great at juggling careers, schedules and two toddlers,” said Michelle Hale. “We are happy that we are coming out of it stronger than ever, finding new ways to collaborate with each other as well as with professionals around the world with whom we’ve worked. Trevor has expanded his leadership skills over the last year working with Xinfu and has the right combination of creativity, global experience and drive to provide exceptional service to clients around the world through our consultancy. He’s a great counselor and mentor to me and many others.”
Trevor Hale was most recently global Chief Communications Officer for Xinfu, a leadership firm with which he will continue working as a consultant. With almost 30 years leading communications for Fortune 100 companies including Daimler/Mercedes-Benz, Ford and INFINITI/Nissan, Trevor is a seasoned strategic counselor for C-suite executives, with a track record of leadership, entrepreneurship, creative storytelling, public affairs and crisis management. He brings vast experience in mobility, technology and luxury. He returned to the US from Hong Kong last year after serving as CCO for INFINITI Motor Company, having spent the past 15 years in postings from Stuttgart, Beijing, Shanghai, Dubai and Hong Kong. He began his career as a journalist in Alabama.
Prior to his work in mobility, Trevor Hale served as a press chief for the Atlanta Centennial Olympics soccer venue in Birmingham. He was a finalist for PR Week’s global in-house professional of the year in 2020 as well as the top PR executive in Asia Pacific. He holds a bachelor’s degree in communications from the University of Alabama at Birmingham, and in 2016, was named its distinguished arts and sciences alumni. He is a member of The Explorers Club, former international board member of the Public Relations Society of America and former board member of the Shanghai Foreign Correspondents Club.
Michelle Hale
“There are children on this planet today because Michelle inspired other mothers living with type one diabetes to conceive, showing that it’s possible to manage a higher risk pregnancy with planning and the right support,” said Trevor Hale. “I’m in a constant state of awe in how she is pursuing her highest calling, inspiring people and growing her media platform. She has shown that there is growing audience hungry for more information and engagement.”
Michelle Hale is expanding Global Diabetic, a multi-channel media platform to inspire people around the world living with type one diabetes. Her global following continues to expand and she is increasingly serving as moderator and host of health care programming. She has inspired many people living with T1D to live their best lives, including inspiring couples to conceive, having chronicled challenges and best practices of managing diabetes during two pregnancies.
Michelle Hale, a native of Australia, led two construction companies for more than a decade and holds a business degree from Griffith University. She is an avid traveler, writer and broadcaster about wellness, luxury, travel and automotive.
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